Commercial Growth & Scaling for Impact
This course equips participants with the commercial acumen and strategic thinking needed to scale impact sustainably. They explore models of business growth, client acquisition, and strategic partnerships, linking them to Echios’ AIDA and influence principles for real-world application.
Participants develop a commercial leadership mindset: identifying opportunities, aligning resources, and making data-informed decisions that drive sustainable performance and revenue.
Learning Outcomes
• Understand key drivers of commercial growth and scalability.
• Apply the AIDA model and influence principles in business development.
• Identify and prioritise high-impact opportunities.
• Build client and stakeholder relationships that enable long-term success.
• Think strategically about growth from both an operational and human lens.
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